For publishers and performance marketers

A buyer relationship built for quality and scale.

CBS partners with transparent, performance-minded publishers generating high-intent MVA leads and calls. We provide clear campaign rules, structured intake, actionable feedback, and dependable reconciliation.

PUBLISHER FIT
01Transparent sourcesKnow where and how traffic is generated
02Documented consentComplete and reviewable consumer journeys
03Consistent qualityTraffic that meets campaign criteria
Why partner with CBS

Clear expectations on both sides.

We treat publishers as operating partners. That means documented requirements before launch and useful feedback after delivery.

01

Defined campaigns

Clear states, qualification criteria, delivery specifications, caps, and commercial terms.

02

Transparent reporting

Outcome visibility and quality feedback designed to improve performance over time.

03

Structured reconciliation

Documented billable events, review standards, payment terms, and dispute processes.

Traffic approval

What we review before launch.

Every source is evaluated for transparency, consumer consent, traffic quality, and campaign fit.

  • Landing pages and active ads or creatives
  • Traffic platform, source IDs, and SubIDs
  • Consent language and TrustedForm documentation
  • Sample data and call recordings where applicable
  • Expected volume by state and delivery type
  • Business, compliance, and payment documentation
Our process

From review to responsible scale.

01

Apply

Share your company, traffic sources, geographies, and expected volume.

02

Verify

We review source transparency, consent, samples, and campaign fit.

03

Test

Launch with controlled volume and clearly defined success measures.

04

Optimize

Use performance feedback to improve quality and scale responsibly.

PUBLISHER PARTNERSHIPS

Have compliant MVA traffic?

Tell us how you generate it, where you operate, and the volume you can support.

Start the review